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Catalonia Grand ZanzibarZanzibar
Job typeFull-time
EducationNot specified
ExperienceAny
VehicleNot required
Job description
Brand Management
- Ensure all visual materials adhere to the hotel’s brand guidelines, color schemes, and design standards.
- Maintain a library of branded templates and design assets for internal use.
- Monitor design trends in hospitality and incorporate fresh ideas to improve guest engagement.
Project & Stakeholder Coordination
- Work closely with Front Office, F&B, Events, and other departments to design materials that support hotel operations.
- Manage multiple design projects simultaneously while meeting deadlines.
- Provide design support for internal communications and employee engagement initiatives
Marketing Strategy & Execution
- Campaign Support: Collaborate closely with the Marketing team to understand campaign objectives and translate those goals into highly effective visual communication strategies.
- Channel Optimization: Design assets specifically tailored for performance and optimization across various platforms specially designing short, engaging video clips for Instagram Reels vs. high-resolution banners for the corporate website).
- Adherence to Timelines: Manage the creative workload, prioritizing projects to meet strict marketing campaign deadlines and product launch schedules.
- Design Feedback: Participate in brainstorming sessions and provide creative input on overall campaign themes, messaging, and visual hierarchy.
Graphic Design & Visual Asset Creation
- Conceptualize and design a wide range of marketing materials, including digital ads, social media graphics, website banners, email templates, infographics, presentations, brochures, flyers, and internal communications.
- Brand Ambassador: Maintain and enforce strict adherence to the company's brand identity, style guides, and design standards across all visual output.
- Photography/Videography: Coordinate, assist with, and occasionally execute photo and video shoots, ensuring assets are organized, retouched, and optimized for different platforms.
- Print Production: Prepare and manage final art files for high-quality print production, liaising with external printers and vendors.
- Asset Library: Maintain and organize the digital asset management (DAM) library, ensuring all creative assets (logos, images, templates) are easily accessible and up to date.
Technical & Software Proficiency
- Mastery of Creative Suite: Expert proficiency in the Adobe Creative Suite, including:
- Photoshop (Image manipulation and retouching)
- Illustrator (Vector graphics and logo creation)
- InDesign (Layout and print production)
- Digital Tools: Familiarity with web design principles (HTML/CSS knowledge is a bonus) and experience designing for email marketing platforms.
Requirements
- Bachelor’s degree in Graphic Design, Visual Communication, Marketing, or related field.
- Proven experience in graphic design, preferably in hospitality or tourism.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro) or equivalent design tools.
- Strong creative and visual storytelling skills.
- Understanding of digital marketing principles, social media design requirements, and online branding.
- Excellent communication, time management, and collaboration skills.
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